Description
Find out why you should embrace LinkedIn for business development and review best practices for using it wisely and efficiently.Since its launch back in 2003, LinkedIn has solidified its position as the one essential social media platforms for attorneys and businesspeople across the world. Yet, even as LinkedIn has become a critical business development tool for many, some lawyers are still unconvinced as to its value or remain uncertain about how best to use LinkedIn to their advantage. This topic will explain why attorneys should not just be on LinkedIn, but how they can combine a compelling presence on the platform with proven strategies and best practices for using it in a thoughtful, efficient, and successful manner. In this way, lawyers can turn LinkedIn into a powerful and personalized marketing database and a business development tool for connecting to and staying in touch with referral partners, clients, and colleagues.
Date: 2020-09-16 Start Time: End Time:
Learning Objectives